News

Cooke Europe Strengthens Dutch Market Presence with New Office in Urk

Published on 02/02/2026


COOKE EUROPE | Morubel NV has opened a new sourcing and sales office in Urk, the Netherlands, further reinforcing its procurement capabilities and commercial footprint in this region.

This strategic expansion enhances Cooke Europe’s market access and agility within the Dutch seafood sector by establishing a local hub dedicated to both sourcing and trading activities. As various companies within the global Cooke Inc. family continue to seek high‑quality raw material supply, Urk stands out as one of Europe’s most important seafood centres — renowned for its expertise, infrastructure, and strong position in the international seafood trade.

Quote from Johan Brouwer, CEO of Cooke Europe:
“With the addition of the Urk office, Cooke Europe strengthens its presence across the European continent and continues to expand its footprint in key European markets. This broader geographical reach enables us to secure premium raw materials more efficiently, respond quickly to customer needs, and support the growing demands in our global operations.”

Sales & Purchase Office Urk
Het Spijk 5B
8321 WT Urk
The Netherlands




Wanchese Europe under our wing

Published on 01/01/2026

Alongside our evolution from Morubel to Cooke Europe, we have also integrated the activities of Wanchese Europe into our operations. Established in France in 2008 with a sales office in Paris and a cold‑storage facility in Le Havre, Wanchese Europe specializes in supplying high‑quality wild‑caught seafood, including Patagonian scallops from Argentina and sea scallops from the United States. [Cooke neem...rubel over]

Since the acquisition of the Wanchese Fish Company by Cooke Seafood USA in 2015, Wanchese has been part of the Cooke family of companies, expanding the portfolio with an even broader range of wild‑caught seafood sourced from regions including the United States, Canada, Argentina, Alaska, Scotland, Chile, and Spain. This integration aligns perfectly with Cooke’s strategy of vertical integration, diversification, and global collaboration. [Cooke neem...rubel over], [cookeseafood.com]

By bringing Wanchese’s European activities under Cooke Europe, we are strengthening our position in the wild‑caught seafood category in Europe. This allows us to expand our product range, enhance our logistics capabilities, and continue delivering sustainable, reliable, and high‑quality seafood to our customers.

From MORUBEL to COOKE EUROPE

Published on 01/01/2025

From Morubel to Cooke Europe — this marks an important step in further strengthening our global brand identity and collaboration. According to the Cooke newsletter, the new name reflects “a new era” in which Cooke companies across Europe work more closely together and align our brand development on a global scale.

Although the name is changing, our core values remain the same: pure products, sustainable practices, reliability, and respect for our partners and employees — promises that lie at the heart of our daily work.

Seafood Expo North America | Boston

Published on 24/03/2025

Seafood Expo North America/Seafood Processing North America in Boston was awesome! 

Connecting with our customers, partners and industry professionals, our entire team would like to thank everyone who came by our booth. Your support and involvement makes this event truly special, and we are so grateful for the opportunity to continue to build these relationships.

A big shoutout to our amazing team who helped make this event a success. We couldn’t have done it without you! 

Learn more about our product offering at www.cooke-europe.com 
 
#SENA2025
#Teamcooke
#CultivateNourishProvide

David Price appointed as Sales Manager UK & Ireland

Published on 01/10/2024

Morubel N.V. | a Cooke Inc. company is pleased to announce that, as today, David Price has been appointed as our new Sales Manager UK & Ireland.
Based in the London, Mr. Price brings a wealth of experience and fresh ideas to our team, and we are thrilled seeing David make his first steps in the Cooke family of companies. Welcome on board David!

Morubel is your leading shrimp processor in Western Europe that cultivates, processes, packs and distributes shrimp and other seafood products.
Vertically integrated in the Cooke Inc. family of companies we have diversified operations in Europe including Bioriginal Europe/Asia B.V. in The Netherlands, Cooke Scotland, Cooke España and Morubel. Cooke’s core purpose is ‘To cultivate the ocean with care, nourish the world, provide for our families, and build stronger communities’.

MORUBEL celebrates 70 years of seafood love

Published on 25/01/2024

70years.  It's been a long journey.

And this long journey would not have been possible without the support of our employees, customers, stakeholders and suppliers who have been loyal to us all these years.

A very long way has come from processing fish in 1954 to processing shrimp in 2024.
There are better working conditions, attention to food safety, sustainability and transport.
But in all that time, one thing has remained unchanged: the love for our profession!

And this will remain the case for a long time because we are ready for the next 70 years!

#pureseafoodlove
#morubel
#cooke

Johan Brouwer appointed as Executive frozen sales leader for Europe

Published on 01/10/2023

Cooke Inc. is pleased to announce that Johan Brouwer has been appointed as the new Managing Director of Morubel and Executive Frozen Sales Leader for Cooke Europe.

Read full article

Morubel acquisition by Cooke

Published on 12/08/2022

Cooke Inc. (“Cooke”) acquired NV Morubel, the leading shrimp factory in Western-Europe that cultivates, processes, packs and distributes shrimp and other seafruits.

Morubel distributes his leading organic and freezed products to clients and retail in the foodservice and food industry over all of Europe, Spain, Portugal, Germany, Belgium, The Netherlands, Luxemburg, Italy and France.

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Finalist Excellence Global Seafood

Published on 01/05/2018

We are very proud to announce that we are nominated as a finalist in the Seafood Excellence Global awards competition. We did get the nomination for our Tasty Bag products. The competition takes place on the Seafood Expo Global expo in Brussels on the 7th and 9th of mai 2019.

This was SEG 2017

Published on 01/05/2017

As every year, we were present at the Seafood Expo Global in Brussels from the 25th until 27th of April. This was the first year we presented ourselves as the shrimp group Shore NV.

Focus on our chilled seafood range, own organic vannamei and machine peeled North Sea shrimp were well received. We had a beautiful stand, loads of visitors AND we were finalist in the Seafood Excellence Global awards with our fresh clean label North Sea shrimp. Talking about a successful edition! 

Joint venture: Morubel/Ristic and the Dutch Telson

Published on 01/07/2016

GBC, owner of the Belgian Morubel NV and the German Ristic GmbH becomes
co-shareholder of the DutchTelson BV.

GBC will take a participation of 50% in Telson B.V. This means that the group of companies with a strong position in frozen tropical shrimp with Morubel and Ristic, now also accesses the chilled segment...

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A new shrimp in our product portfolio!

Published on 01/07/2015

New in our product assortment is the Argentine red shrimp, Pleoticus muelleri.
This beautiful red coloured cold water shrimp caught along the Argentine coast has a firm texture and sweet taste.
Available as whole shrimp, unpeeled tails, easy peel or peeled pud or pd  shrimp.  
See our product section for more information, or contact our sales department.
Packed under your brand, Morubel retail brand or Elite foodservice brand.

Morubel joins forces with German Ristic AG

Published on 01/07/2014

GBC, owner of  Morubel nv, and Peter Ristic,  owner of Ristic AG, based in Germany announced today  that they have reached an agreement for the acquisition of all outstanding shares of Ristic and the Costa Rican entities by GBC. After completion of the transaction and approval of the relevant authorities, Morubel and Ristic will join forces and become the leading party in the European frozen shrimp market with a unique sustainability proposition.

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Morubel statement on slave labour producing shrimp in Thailand

Published on 12/06/2014

In view of the recent press information on labour abuse by the company CP Thailand and in response to any questions our customers have concerning the origin of their products supplied by Morubel, we can confirm that we did not buy any shrimp or prawns in Thailand at all during the last 14 months.


Morubel is a member of BSCI (Business Social Compliance Initiative) and  we are committed to have social audits with our suppliers in risk countries. Social compliance is an improvement process and compliance cannot be guaranteed in one go, but through social auditing corrective action plans can accurately be addressed and controlled, and further steps in the supply chain can be taken.

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